ProMax Online is the revolutionary, web based, completely integrated desking and follow up system for all of a dealership’s front end needs. When you start using ProMax Online you will enjoy these, and many other, added benefits:

   

•   Access from any Internet enabled personal computer!

•   Fast credit bureau reports in as little as 3 seconds!

•   Integration with many online lenders.

•   Easy to use!

•   Inventory data transfer from ADP and Reynolds & Reynolds done overnight- every night!

•   Your customer and deal data is backed up every night!

•   Designed for multiple dealership group use!

•   Performs the functions of lease software, special finance software, prospect and customer follow up software and inventory management software, all in one program.

•   Affordable- monthly fees much lower than our competitors.

•   You can use existing computers that have Internet access.

 

Throughout it's history, Dealer Marketing Services, Inc. has provided industry leading technology to automotive dealerships for their front end needs. In September 1995, the first DOS based ProMax software installation was completed in a dealership for use in their special finance department, revolutionizing the special finance business for dealerships. Within two years, hundreds of dealerships were using ProMax, surpassing the number of dealerships using all competitive products combined! At the NADA Convention in 1998, the revolutionary Windows based ProMax 98 was introduced, and now over 700 dealerships are using ProMax 98.

 

The ProLink credit hotline, ProMax web sites and BK OnLine services were all developed to integrate with ProMax 98 to provide the dealership with excellent lead generation tools. Hundreds of dealerships increased their sales with leads from ProLink and BK Online. The ProMax web sites, with their exclusive payment search capabilities, continue to be among the most innovative web sites available today.

 

Always looking for improvement, John Palmer, the founder and CEO of Dealer Marketing Services, Inc. continued to talk with the ProMax 98 customers to find out what could be done to meet their future needs.  They responded with a request for an integrated, web based, all-in-one product for leasing, special finance, prospect and customer follow-up, web sites, and credit hotlines that can also be used in multi-dealership operations without incurring huge additional computer equipment expenses.  After 3 years, and several million dollars invested in research and development, ProMax Online is ready to start a new revolution in the way dealerships operate their sales, leasing and prospect and customer follow-up departments.

 

Dealer Marketing Services, Inc. is dedicated to providing automotive dealers the most innovative, effective and easy to use software and telecommunications products that will allow these dealers to dramatically increase their prospects, sales and profits. In addition, Dealer Marketing Services, Inc. will strive to be the industry leader in providing training and customer support for all it’s products, maximizing dealership utilization and productivity.

 

We look forward to working with your dealership and helping you to sell more cars and make more money!

 

John Palmer, President and CEO.